44
40
Advice
Insight
DEPARTMENT
10 Behind the Scenes
Going beyond racks
and spinners when
displaying jewellery
and fashion
36 Assortment
Planning 101
Three fool-proof ways to perfect
your product assortments
BY MATT GARVIS
FEATURE
DEPARTMENT
16 Ask Barbara
Are suppliers’ display
cases worth the
investment?
56 Feature Store:
Country Furniture
A 30-year-old family
furniture business
welcomes multiple
generations to
its endearing stores
40 Conversion
If you don’t understand traffic
and conversion rates you risk
being out-retailed by the store
owners that do.
BY MARK RYSKI
FEATURE
19 Guest Expert
Succeeding with
social media
44 An Easy Read
How to style a sleek
bookcase display
BY LESLIE GROVES
59 Psychology
of Selling
How to increase sales
with price anchoring
60 Buyers’ Picks
Readers’ favourite
eco gift ideas
